No Matter the Behavior Cash is Flowing

A Celebrities success often times can be determined by the Public Relation Agency that represents them. Throughout 2011, names that have remained in the headlines are Charlie Sheen, Kim Kardashian and Oprah Winfrey for various reasons. These household names are often time topics of dinner conversations across the US, and even internationally. These celebrities have their PR Rep’s to thank for the immediate income boost, and success. Several “PR Tactics” have allowed for the extended success.

Charlie Sheen is no rookie to Hollywood Scandal. Since the early 90’s, when Sheen accidentally shot Kelly Preston to his most recent “wining spree,” all eyes are watching and waiting for the snow ball effect to continue growing.

The series of roller coaster events have created Charlie to become known as “Hollywood’s Bad Ass.” The creation of this reputation draws audiences and a group of followers that Sheen has been able to virally market his merchandise to off of his most recent scandal.


Sheen’s public breakdown was made very public and allowed for audiences to tune in whether it was through his Twitter account or YouTube channel. These tactics allowed for easy access to watching Sheen’s trip to rock bottom. This may seem like a tragic downfall of one of Hollywood’s elite, but Charlie has been able to make have a net worth of $35 million dollars.

The Kardashian family initially won the hearts of viewers through their reality television show “Keeping up The Kardashian’s.” The family’s fame grew from there and slowly attention was directed to Kimberly Kardashian our homegrown American Socialite.

Kim has also done several controversial things for instance PETA criticized Kardashian for repeatedly wearing fur coats, and named her one of the five worst people or organizations in 2010 when it came to animal welfare. In addition, she has been able to receive payment of $10,000 per tweet from sponsors for each tweet. Although, I would have to say to most recent and debatable controversial event was her marriage to Kris Humphries. The marriage didn’t even last six months and appeared to be a ploy to get more viewers, as well as endorsement deals. After the “unexpected” divorce Kimberly appeared responded with a podcast explaining to fans that the divorce was just as expected to her as it was to viewers. This PR move allowed for viewers to feel connected with viewers and once again was a very smart PR tactic.

Oprah Winfrey took advantage of her intimate talk show from the mid 90’s and built up her brand turning herself into billionaire through the use of Media. This year, Oprah started her own Television Network the Oprah Winfrey Network. This was not only a brilliant PR move to gain more viewers, but this network allows for recognition of her global outreach, as well as continues to support her Billionaire status. Winfrey reaches out to audiences through social networks such as Twitter, her personal Blog, as well as her Website that keeps audiences informed. Winfrey’s PR Agency set the structure for continuous success, and a strong reputable platform that other people trust and believe in. Unlike Charlie Sheen and Kim Kardashian she is looked up to for her drive and ability to reach out to audiences and in PR that is the goal: To get audience’s attention and never lose it.



Ashlee Simpson and Pete Wentz Finalize Their Divorce

What a sad day, Ashlee Simpson and Pete Wentz have finalized their divorce.  After three and a half years of marriage the couple called it quits on November 22nd.   The couple is still working to maintain a friendly relationship in order to provide a stable situation for their son Bronx Mowgli.  Both couples are in different relationships now and have a lot of respect for each other.

Simpson and Wentz are definitely not the first Hollywood marriage to break up, there seems to be a trend in the limelight when it comes to relationships.  The typical range of a Hollywood marriage is anywhere from 45 minutes to 6 years, unfortunately celebrities do not have a very good reputation when it comes to relationships.

Jennifer Nettles is ‘Stuck Like Glue’

Jennifer Nettles, the lead singer of Sugarland is officially ‘stuck like glue’ to husband Justin Miller.  The couple was wed on Saturday, November 26th in Tennessee.  The small, gathering was attended by close friends and family.  Miller and Nettles have been dating for more than two years.   Congratulations to the newlyweds!

Is Kourtney next to get married?

It is reported that Scott Disick, Kourtney Kardashian’s boyfriend of many years was spotted purchasing an engagement ring supposedly a 1.5 carat princess-cut diamond ring.  Kourtney is the oldest Kardashian sister including Khloe and Kim.  Khloe, the youngest, was married to Lamar Odom in September 2009.  Kim was wed to Kris Humphries in August of 2011.  Perhaps Kourtney is next!