My definition of public relations is the promoting of someone or something in order to give it a better public image. This always included communication between people in order to get their message out to the public. In today’s society there is a need to have a great public imagine which is why everyone tries to hide all the negative stories about famous people. Evidentially those always come out and the famous person disputes it and says it is false which is known as crisis public relations. Public relations is meant to be positive but with so many advances in technology such as smart phone it is very easy to catch someone doing something wrong. A good example of public relations in its intended manner would be Tim Tebow. People always say good things about him and he is viewed as a great role model and has an excellent public image which helps his organization the Denver Broncos have a better image which in turn leads to them gaining more fans and making a bigger profit.