To describe what makes up the world of a celebrity you simply need one word, everything. Ashton Kutcher got an 87 word article on People Magazine’s website about how he was at a product launch event for Warby Parker Eyewear. And that was it, he didn’t get drunk, arrested, or into a fight. He simply made an appearance, tweeted a picture, and went home. Why is this worthy of a news story? Because Ashton is a hot celebrity that if his name is there the public will read.